steven ballash

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steven ballash

steven ballashsteven ballashsteven ballash
  • Home
  • About Me
  • Experience
  • Education
  • Testimonials
  • Contact

Education - University of Central Florida

Bachelor of Science in Marketing

Professional Selling Track

The UCF Professional Selling Program is a highly selective, nationally recognized track that admits only 35 students each year. The program features a specialized, rigorous curriculum—including courses such as Advanced Professional Selling and Sales Force Management—designed to develop top-tier sales talent. Students benefit from ongoing mentorship from industry executives and exclusive networking opportunities, creating a strong connection between academic theory and real-world sales application that accelerates career readiness.

Relevant coursework

Professional Sales

Consumer Behavior

Consumer Behavior

  • Sales role plays and client meetings
  • Objection handling and closing techniques
  • Prospecting and lead qualification
  • Building trust and rapport

Consumer Behavior

Consumer Behavior

Consumer Behavior

  • Analyzed purchasing patterns.
  • Segmented target demographics.
  • Evaluated consumer trends.
  • Optimized branding strategies.

Marketing

Legal & Ethical Environment of Business

Legal & Ethical Environment of Business

  • Branding and positioning strategies
  • Consumer behavior analysis
  • Campaign planning and execution
  • Digital marketing basics

Legal & Ethical Environment of Business

Legal & Ethical Environment of Business

Legal & Ethical Environment of Business

  • Analyzed corporate social responsibility.
  • Evaluated business contract law.
  • Studied intellectual property rights.
  • Assessed alternative dispute resolution.

Good Reads

SPIN Selling by Neil Rackham


The Psychology of Selling by Brian Tracy


To Sell Is Human by Daniel Pink

Driven Dedicated Analytical Adaptable Resilient

Driven Dedicated Analytical Adaptable Resilient

Driven Dedicated Analytical Adaptable Resilient

Driven Dedicated Analytical Adaptable Resilient

Driven Dedicated Analytical Adaptable Resilient

Driven Dedicated Analytical Adaptable Resilient

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